车展速递 | 上汽奥迪携旗下双品牌亮相 今年销售网点将突破240家

Core Viewpoint - The 28th Chengdu International Auto Show has commenced, showcasing SAIC Audi's strategic new models, the A5L Sportback and the Audi E5 Sportback, emphasizing the brand's commitment to electrification and intelligent technology [2][5]. Group 1: Product Launches - SAIC Audi unveiled two strategic new vehicles: the A5L Sportback, a fuel vehicle, and the Audi E5 Sportback, an electric vehicle [2]. - The A5L Sportback features a classic coupe design and advanced driving assistance capabilities, with a starting price of 255,900 yuan [2]. - The Audi E5 Sportback, equipped with the new AUDI OS and Qualcomm Snapdragon 8295 chip, offers a comprehensive range of 773 kilometers and a quick charging capability of 370 kilometers in just 10 minutes [5]. Group 2: Strategic Goals - SAIC Audi aims to enhance its brand positioning through a focus on youth, technology, and luxury, as stated by the marketing general manager [2]. - The launch of the E5 Sportback marks a significant milestone in Audi's electric vehicle strategy in China, with a starting price of 235,900 yuan and a planned launch date of September 16 [5]. - Over the next two years, Audi plans to introduce multiple new models with advanced driving assistance features in the fuel vehicle segment and expand its electric vehicle lineup [5].