Zheng Quan Shi Bao·2025-08-29 09:36Core Viewpoint - The article discusses the internationalization paths of Chinese enterprises, categorizing them into three main stages: export, internationalization, and globalization, highlighting the strategies and examples of companies in each stage [1][2]. Group 1: Internationalization Paths - The first path involves local production and sales overseas, suitable for technology manufacturing companies, exemplified by Haier and TCL, which established local production bases after initial exports [3][4]. - The second path is represented by Huawei's direct sales model, where the company focuses on establishing a presence in overseas markets through direct customer engagement and technical support [4][5]. - The third path is cross-border mergers and acquisitions, allowing companies to quickly enter international markets, with Lenovo's acquisition of IBM's PC division and Geely's purchase of Volvo as notable examples [6][7]. Group 2: Case Studies - Lenovo's acquisition of IBM's PC division for $12.5 billion in 2004 marked a significant step in its internationalization, although the integration faced challenges [6]. - Geely's acquisition of Volvo from Ford in 2010 was successful due to its strategy of maintaining brand independence while fostering collaboration [7]. - ByteDance's international expansion through acquisitions, including Flipagram and Musical.ly, showcases a successful model of leveraging existing platforms to enter global markets [8]. Group 3: Investment Strategies - Tencent's internationalization strategy includes significant investments in global gaming and technology sectors, with over 600 billion RMB in overseas assets, although its overseas revenue remains low compared to its investments [9]. - The article notes that the current global landscape, characterized by rising trade barriers and geopolitical risks, necessitates a reevaluation of internationalization strategies for technology manufacturing companies [9].