Xin Hua Cai Jing·2025-08-29 11:15Industry Dynamics - From January to July, the beverage and refined tea manufacturing industry achieved revenue of 934.71 billion yuan, a year-on-year increase of 1.8% [4] - In Jiangsu Province, the production of liquor from large-scale enterprises was 93,500 kiloliters, a year-on-year decrease of 17.0% [4] - The city of Renhuai has implemented a trial management method for core production area certification and coding for Chinese sauce-flavored liquor [4] Event Announcements - The 114th National Sugar and Wine Fair will be held from March 26 to 28, 2026, in Chengdu, aiming to broaden the range of exhibits and better connect the industry chain [5] Company Developments - Three new Moutai cultural experience centers opened in Urumqi and Zhengzhou, integrating local cultural elements into their design [7] - Wuliangye launched a new low-alcohol product, 29° Wuliangye, targeting younger consumers, with pre-sales available on multiple platforms [7] - Several liquor companies, including Wuliangye and Luzhou Laojiao, are actively developing low-alcohol products as a strategy to attract younger consumers [7] Financial Performance - Wuliangye reported a revenue of 52.771 billion yuan for the first half of 2025, a year-on-year increase of 4.19% [8] - Shanxi Fenjiu achieved a revenue of 23.964 billion yuan, up 5.35% year-on-year [8] - Jinzhongzi Liquor reported a revenue of 0.484 billion yuan, a decline of 27.47% year-on-year [8] - Other companies, including Yingjia Gongjiu and Jinsiyuan, also reported declines in revenue for the first half of 2025 [8][9] Technological Advancements - Five liquor companies were included in the Ministry of Industry and Information Technology's 5G factory list, indicating advancements in smart manufacturing [10]