重庆将举行金秋消费季 500多场消费活动预计带动消费超100亿元

Core Viewpoint - Chongqing is launching the "Shopping in China · Love Chongqing 2025 Autumn Consumption Season" from September 1 to October 31, aiming to stimulate consumption with over 500 promotional events and an investment of more than 1.7 billion yuan, expected to directly drive consumption exceeding 10 billion yuan [1][2][3] Group 1: Event Details - The event will involve collaboration among 38 districts and counties, 7 industry associations, over 1,000 key commercial enterprises, and financial institutions [1] - Six major themes for consumer activities include automotive, home appliances, home decoration, retail, dining, and refined oil [1] - The initiative aims to integrate various consumption scenarios and enhance the consumer environment [1] Group 2: Promotional Activities - The event will leverage the 14th China Art Festival in Chongqing to convert its "traffic" into tangible economic growth [2] - A series of promotional activities will include the 17th China (Chongqing) Hot Pot Food Festival, involving over 3,000 local food establishments [2] - The "Love Chongqing · Everything Live Streaming Season" will engage top domestic influencers to promote new consumption scenes and brands [2] Group 3: Consumer Incentives - Various consumption vouchers will be distributed targeting sectors like dining, department stores, and supermarkets [2] - The initiative will focus on the peak consumption season of September and October, encouraging significant promotions from retailers [2] - The campaign will include outreach activities to bring benefits directly to consumers through various community engagement strategies [2][3]