Workflow
成都博瑞传播股份有限公司2025年半年度报告摘要

Core Viewpoint - Chengdu Borui Communication Co., Ltd. plans to publicly transfer 60% equity of its subsidiary Wuhan Yinfu Advertising Co., Ltd. at a base price of 1 RMB due to the negative valuation of -37.06 million RMB as of December 31, 2024 [12][15][24]. Group 1: Company Overview - Chengdu Borui Communication Co., Ltd. is engaged in the advertising and gaming business, with a focus on transitioning from traditional outdoor advertising to new media [6]. - The company reported a significant decline in advertising revenue and costs, primarily due to the adverse market environment affecting traditional outdoor advertising [6]. Group 2: Financial Data - The company’s financial report for the first half of 2025 has not been audited and does not include any profit distribution or capital reserve increase plans [3][4]. - The company’s board of directors and supervisory board confirmed the accuracy and completeness of the financial report [1][9]. Group 3: Major Transactions - The transfer of 60% equity in Wuhan Yinfu is part of a resolution to a legal dispute with Shanghai Yueying Advertising Co., Ltd. regarding media usage fees [14]. - The transaction does not constitute a major asset restructuring and will proceed through public listing [13][16]. Group 4: Impact of the Transaction - The sale of the equity is expected to resolve disputes and optimize the company's asset structure, enhancing asset quality and operational efficiency [27]. - Following the transfer, Wuhan Yinfu will no longer be included in the company’s consolidated financial statements, which may lead to a reduction in the total profit by approximately 8.2 million RMB [27].