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黑芝麻2025年中报简析:净利润同比下降29.26%,盈利能力上升

Financial Performance - The company's total revenue for the first half of 2025 was 928 million yuan, a decrease of 4.65% year-on-year [1] - The net profit attributable to shareholders was 7.77 million yuan, down 29.26% year-on-year [1] - In Q2 2025, total revenue was 486 million yuan, a decline of 5.46% year-on-year, with net profit of 5.51 million yuan, down 29.12% year-on-year [1] - The gross margin increased by 3.87% year-on-year to 22.01%, while the net margin rose by 5.41% year-on-year to 1.36% [1] Key Financial Ratios - The total of selling, administrative, and financial expenses was 178 million yuan, accounting for 19.22% of revenue, an increase of 8.37% year-on-year [1] - Earnings per share remained at 0.01 yuan, a decrease of 28.57% year-on-year [1] - The cash flow per share was -0.04 yuan, a significant decrease of 127.57% year-on-year [1] Business Evaluation - The company's return on invested capital (ROIC) was 3.38% last year, indicating weak capital returns [3] - The historical median ROIC over the past decade was 2.44%, with a notably poor ROIC of -1.67% in 2022 [3] - The company has reported losses in 6 out of 27 annual reports since its listing, suggesting a generally weak financial performance [3] Operational Insights - The company's business model is primarily driven by marketing, necessitating a thorough examination of the underlying drivers [3] - The cash flow situation is concerning, with cash and cash equivalents covering only 10.35% of current liabilities [3] - The debt situation is also a concern, with an interest-bearing debt ratio of 27.43% [3] - Accounts receivable have reached 367.24% of profit, indicating potential issues with cash collection [3]