senba(SZ:300701) Zheng Quan Zhi Xing·2025-08-29 23:42Group 1 - The core viewpoint of the article highlights that Senba Sensor (300701) reported a decline in total revenue but a significant increase in net profit for the first half of 2025 compared to the same period in 2024 [1][3] - The total revenue for the first half of 2025 was 200 million yuan, a decrease of 4.55% year-on-year, while the net profit attributable to shareholders was 29.77 million yuan, an increase of 62.29% year-on-year [1] - In Q2 2025, the total revenue was 110 million yuan, down 4.08% year-on-year, but the net profit attributable to shareholders surged to 22.47 million yuan, up 271.13% year-on-year [1] Group 2 - The company's gross margin for the first half of 2025 was 36.49%, a decrease of 2.2% year-on-year, while the net profit margin increased to 17.16%, up 58.72% year-on-year [1] - The total of selling, administrative, and financial expenses was 31.97 million yuan, accounting for 16.0% of revenue, a decrease of 3.36% year-on-year [1] - The company's return on invested capital (ROIC) for the previous year was 5.08%, indicating average capital returns, with a historical median ROIC of 19.53% since its listing [3]