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箭牌家居(001322):智能产品保持放量 公司毛利率改善

Core Viewpoint - The increase in revenue share from smart toilets in the first half of 2025 is a key factor driving product structure optimization and operational efficiency improvement [1] Investment Highlights - The company has adjusted its profit expectations and maintains a "Buy" rating, with an upward revision of earnings per share (EPS) forecasts for 2025-2027 to 0.38/0.41/0.43 yuan, compared to the previous 0.37/0.37 yuan for 2025-2026 [2] - The company’s revenue for the first half of 2025 was 2.837 billion yuan, a year-on-year decrease of 8.12%, while the net profit attributable to shareholders was 28 million yuan, down 25.15% year-on-year [2] - The company plans to focus on R&D innovation, retail upgrades, management optimization, and capital operations in the second half of 2025 to drive revenue and efficiency [2] Product Performance - In the first half of 2025, the company generated revenue of 661 million yuan from smart toilets, a year-on-year increase of 4.20%, accounting for 23.31% of total revenue, an increase of 2.76 percentage points year-on-year [3] - The company’s gross profit margin improved to 29.73% in Q2 2025, an increase of 1.17 percentage points year-on-year, while the net profit margin was 5.68%, a decrease of 0.89 percentage points year-on-year [3] - The company plans to further promote internal management reforms and cost reduction efforts in the second half of 2025 to improve gross margins and reduce expense ratios [3]