Xin Lang Cai Jing·2025-08-30 06:45Core Viewpoint - NIO's sales have declined in Q1, with record high quarterly losses, drawing comparisons to its critical situation in 2019. The CEO aims for profitability in Q4 2023, but market confidence remains low until the launch of the L90 model, which has shown strong delivery performance [1] Group 1: Sales and Financial Performance - In Q1, NIO's sales dropped significantly, leading to the highest quarterly loss in its history [1] - The company aims to achieve quarterly profitability by Q4 2023, a goal reiterated by the CEO in multiple instances [1] - Since the pre-release of the L90 model on July 7, NIO's stock in Hong Kong has surged nearly 90%, bringing its market capitalization back to the "billion" range [1] Group 2: Product Launch and Market Response - The L90 model has become the fastest model in NIO's history to exceed 10,000 deliveries, indicating a positive market response [1] - The pre-order performance of the new ES8 model has reportedly outperformed that of the L90 during the same period [1] - The CEO acknowledged the pricing controversy affecting existing customers but emphasized the need to prioritize the overall health of the company [1] Group 3: Strategic Direction and Leadership - The CEO expressed that the company must rely on its capabilities to recover from its current low point, contrasting with the reliance on users during the 2019 recovery [1] - The internal communication highlighted the improved execution capabilities of the company, showcasing a shift in operational effectiveness [1]