CCLM(SZ:000719) Zhong Zheng Wang·2025-08-31 07:24Group 1 - The core viewpoint of the articles highlights the significant advancements and innovations in digital transformation by Zhongyuan Media, particularly showcased at the 15th China International Digital Publishing Expo [1][2] - Zhongyuan Media has integrated cutting-edge technologies such as AR, VR, and MR to present traditional publishing content in new digital formats, enhancing audience engagement and interaction [1][2] - The company has launched various projects aimed at digitalizing traditional cultural techniques and enhancing personalized reading services, reflecting its commitment to technological innovation [2] Group 2 - In the first half of 2025, Zhongyuan Media reported a revenue of 4.575 billion yuan, marking a year-on-year growth of 1%, while net profit attributable to shareholders increased by 50.39% to 532 million yuan [3] - The company has received numerous awards and recognitions for its core business in quality publishing, with 45 projects awarded at national and provincial levels, and 85 titles achieving copyright exports [3] - The digital platforms "Shuxiang Henan" and "Baixing Cultural Cloud" have seen significant user engagement, with an increase of 27.65 million views and 82,500 new users [2]