“多元化+全球化”支撑家电三巨头业绩显韧性

Core Viewpoint - The home appliance industry in China demonstrates strong resilience and vitality amid a complex global economic environment, with the performance of the three major players serving as a key indicator of industry development [1] Group 1: Financial Performance - Midea Group achieved revenue of 252.3 billion yuan and a net profit of 26 billion yuan in the first half of the year, representing year-on-year growth of 15.7% and 25% respectively [1] - Haier Smart Home reported revenue of 156.49 billion yuan and a net profit of 12.03 billion yuan, with year-on-year growth of 10.22% and 15.59%, both reaching historical highs [1] - Gree Electric's revenue decreased by 2.46% to 97.33 billion yuan, but net profit increased by 1.95% to 14.41 billion yuan [1] Group 2: Business Diversification - Midea Group's smart home business revenue grew by 13.31% to 167.2 billion yuan, accounting for 66.58% of total revenue; its new energy and industrial technology businesses generated 64.5 billion yuan, up nearly 21%, making up 25.7% of total revenue [2] - Gree Electric's diversified business expansion led to industrial products and green energy revenue of 9.59 billion yuan and smart equipment revenue of 314 million yuan, with year-on-year growth of 17.13% and 20.9%, respectively, accounting for about 10.17% of total revenue [2] - Haier Smart Home's equipment and channel service revenue reached 18.72 billion yuan, growing nearly 35% and representing about 12% of total revenue [3] Group 3: International Expansion - Midea Group's overseas revenue was 107.19 billion yuan, Haier Smart Home's overseas revenue was 79.08 billion yuan, and Gree Electric's overseas revenue was 16.34 billion yuan, with year-on-year growth of 17.70%, 11.70%, and 10.19% respectively [3] Group 4: R&D Investment - Midea Group invested 8.76 billion yuan in R&D, an increase of 14.41% year-on-year; Haier Smart Home's R&D investment was 5.79 billion yuan, up 11.73%; Gree Electric's R&D investment reached 3.89 billion yuan, growing by 7.05% [3] Group 5: Strategic Focus - The home appliance giants are initiating a "value war" centered on technological innovation, scenario experience, and global layout, expanding their scale advantages while solidifying profit foundations and advancing channel transformation [4]