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谁在破解金融大模型的“落地悖论”?
Jing Ji Guan Cha Bao·2025-09-01 04:10

Core Insights - The year 2025 is seen as a pivotal point for the large model technology's large-scale application across various industries, particularly in finance, where AI is transitioning from proof of concept to widespread deployment, driving digital transformation [2][3] - Financial institutions are shifting their focus from efficiency enhancement to value empowerment, with large model applications extending from customer service to core business functions such as risk control, investment research, and compliance [2][3] - KPMG's report emphasizes that this transformation is not just an iteration of efficiency tools but a systemic reshaping of financial service paradigms, operational models, and core competitiveness [2][3] Industry Trends - The application of large models in finance is evolving from peripheral to core functions, with initial uses focused on efficiency improvements like knowledge base Q&A and document summarization, which had limited direct contributions to business growth [3][5] - As technology matures, large models are increasingly being integrated into high-value areas such as credit, risk control, investment research, and marketing, becoming key drivers of business innovation [3][5] - A leading bank has reduced the analysis time for complex credit approval reports from several hours to 3 minutes, with accuracy improving by over 15% [3] Company Strategies - Zhongguancun KJ is focusing on vertical large model technology and applications, implementing a "platform + application + service" strategy to achieve multiple benchmark cases across various sectors including finance, industry, and retail [2][4] - The company has developed intelligent systems for various banks, enhancing customer service and operational efficiency, indicating a deep integration of AI into business processes [4][5] - Zhongguancun KJ emphasizes the importance of understanding business logic and industry data characteristics to build more professional and credible model capabilities [6][8] Challenges and Solutions - The implementation of large models faces challenges such as value realization difficulties, high scene complexity, data silos, and diminishing effectiveness [6][7] - Data governance is identified as a significant barrier to digital transformation, with issues like system fragmentation and inconsistent formats hindering the effective use of vast amounts of private data [6][7] - Zhongguancun KJ proposes a "platform + application + service" strategy to address these challenges, focusing on deep customer engagement and practical problem-solving [7][11] Market Dynamics - The penetration of large models in finance is accelerating internal strategic differentiation among institutions, with state-owned banks and joint-stock banks leading the way in large model construction [9][10] - Approximately 80% of regional banks are exploring large model applications, with varying degrees of maturity in their implementation [10] - The future may see a combination of open-source and closed-source approaches in the banking sector, allowing institutions to leverage both proprietary and community-driven innovations [10] Conclusion - The transformation driven by large models in finance is not merely a technological upgrade but a comprehensive change in organizational capabilities, strategic thinking, and business paradigms [10][11] - Companies like Zhongguancun KJ are positioned as key enablers in the large model industry, bridging the gap between technology and industry needs, and facilitating the intelligent upgrade of various sectors [11]