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AI生成内容今起须标识,仍有视频未标!起号引流乱象曾曝光
Nan Fang Du Shi Bao·2025-09-01 07:00

Core Points - The "Regulations on the Identification of AI-Generated Synthetic Content" officially took effect on September 1, requiring explicit and implicit labeling of AI-generated content [1][4] - There are still unmarked synthetic videos despite the new regulations, indicating ongoing issues with compliance and enforcement [1][5] Group 1: Regulations Overview - The regulations were established by multiple government bodies, including the National Internet Information Office and the Ministry of Industry and Information Technology, consisting of 14 articles [4] - AI-generated synthetic content includes text, images, audio, video, and virtual scenes created using AI technology [4] - Explicit labeling must be clearly perceivable by users, while implicit labeling involves technical measures that are less noticeable [4] Group 2: Industry Concerns - Investigations revealed that individuals are exploiting AI to create deep fakes for misleading advertising, leading to a gray market for account trading and content monetization [4][5] - High engagement rates were noted for unmarked synthetic videos, with some accounts generating significant traffic and selling various products without proper disclosure [5] - Experts emphasize the need for platforms to take responsibility for content verification and to prevent the spread of misinformation that could harm public interests [5]