Core Viewpoint - The Zeekr 9X is positioned as a flagship SUV comparable to luxury brands, with a starting pre-sale price range of 479,900 to 569,900 yuan, targeting the mainstream price segment for new automotive brands in China [2][3]. Group 1: Product Features - The Zeekr 9X features a spacious interior designed with a luxury MPV concept, offering a three-row, six-seat layout that enhances the sense of control and elegance [2]. - It boasts the largest total light-transmitting area in its class, with a sunroof area of 1.32 square meters, and includes a dedicated independent skylight for third-row passengers [3]. - The SUV is equipped with a 17-inch 3K ultra-clear OLED screen, which can slide towards passengers for an enhanced viewing experience [3]. - The second-row features the highest specification executive seats in its class, offering multiple modes including zero-gravity and massage functions [3]. - The audio system is developed in collaboration with the renowned British brand Naim, providing the highest power output for in-car audio systems globally [3]. Group 2: Technological Advancements - The Zeekr 9X integrates advanced technologies such as the Haohan Super Electric Hybrid, Haohan AI Digital Chassis, Haohan Safety Armor, and Qianli Haohan Intelligent Driving Assistance System, which are considered its core competitive advantages [3][4]. - The vehicle represents a unified approach to technology within the Zeekr brand, combining both electric and hybrid powertrains along with advanced driving assistance systems [4]. Group 3: Market Positioning - The Zeekr 9X aims to compete directly with the popular and high-selling AITO M9 in the luxury SUV market, requiring Zeekr to leverage its top-tier technology to succeed [3]. - The brand has prior experience in the high-end market, with models like the Zeekr 009 and Zeekr 001FR priced around 800,000 yuan, indicating a strategy to achieve both volume and price growth in the 500,000 yuan segment [4][5]. - Zeekr is confident in its ability to break through the ceiling of the high-end automotive market in China, supported by the robust supply chain of Geely Auto [4][5].
50万的“库里南”,极氪9X是虚名还是有真本事
Jing Ji Guan Cha Wang·2025-09-01 17:20