【渭南】7个果品区域公用品牌位列品牌价值榜百强

Group 1 - The core viewpoint of the news is that seven regional public fruit brands from Weinan City have entered the top 100 brand value list, leading the province in quantity, with a total brand value of 295.67 billion yuan, an increase of 26.57 billion yuan year-on-year, representing a growth of 9.87% [1] - Among the listed brands, Dali Winter Jujube ranks tenth with a brand value of 72.94 billion yuan, while Lingwei Grapes rank forty-fifth with a brand value of 34.99 billion yuan, making it the top grape brand in the country [1] - Weinan City has implemented a fruit industry brand-driven strategy, focusing on cultivating high-quality and distinctive regional public brands to enhance product value and market share [1] Group 2 - The Weinan City Fruit Development Center emphasizes ongoing efforts in regional public brand construction by strengthening quality control and standardizing operations to enhance brand value [2] - The strategy includes promoting the collaborative development of regional public brands, enterprise brands, and product brands to expand market space and improve the core competitiveness and market share of Weinan fruits [2]