众安保险启动“百城助跑计划” 探索“体、医、保”融合新路径

Core Viewpoint - ZhongAn Insurance has launched the "Hundred Cities Running Plan" to promote a more scientific and sustainable approach to health and fitness for the public, marking a transition from the 1.0 era of product supply to the 2.0 era of cross-ecosystem collaboration [1] Group 1: Company Initiatives - The "Hundred Cities Running Plan" is a one-stop sports service platform designed specifically for runners, collaborating with various partners including event IPs, operational organizations, sports equipment brands, venues, medical institutions, insurance intermediaries, and welfare platforms to provide six dimensions of sports benefits [1] - ZhongAn Insurance has over ten years of experience in the sports sector, having developed a comprehensive insurance matrix covering the entire chain from prevention to compensation, and has supported over 80 marathon events and more than 1 million runners and staff, with a total insured amount nearing 10 trillion [1] Group 2: Industry Trends - The "National Fitness" strategy and the "Healthy China 2030 Planning Outline" have led to a significant increase in the number of people participating in sports, with over 514 million individuals expected to engage in regular physical activity by 2024 [1] - The shift in the slogan for "National Fitness Day" from "Advocating Fitness" to "Scientific Fitness" reflects a new stage in the pursuit of refined and systematic long-term health in sports [1] - ZhongAn Insurance is expanding its insurance offerings in the sports sector, integrating technological capabilities, expanding partnerships, and focusing on user needs to enhance product and experience [2]