Xin Lang Cai Jing·2025-09-02 07:06Group 1 - The core viewpoint indicates that BYD's gross margin has significantly declined due to intense price competition, leading to a continuous drop in per-vehicle profitability [3] - In response to industry challenges, the company has increased R&D and capital expenditures while providing additional incentives to dealers, resulting in heightened cost pressures and short-term profit constraints [3] - Although vehicle sales increased year-on-year in the first half, there was a quarter-on-quarter decline in the second quarter, reflecting intensified competition and difficulties in cost control [3] Group 2 - Looking ahead to the second half of the year, maintaining steady sales growth and stabilizing prices could lead to a recovery in per-vehicle profitability, with fixed cost pressures potentially easing as production capacity utilization improves [3] - The company is actively promoting overseas capacity expansion and export growth, with new production bases in Thailand, Indonesia, and Brazil set to launch, which will enhance the proportion of overseas business and drive long-term profit growth [3] - Despite facing short-term pressures from price wars and high investment impacting cash flow, the company's diversified business, technological leadership, and global market expansion are expected to help mitigate competitive risks [3]