Group 1 - The company emphasizes the importance of brand image construction and plans to launch a new brand IP "Fa Fa Long" in July 2024 to enhance brand recognition and emotional connection with consumers [2] - The company focuses on its core food business, offering products in three main categories: pre-prepared ingredients, semi-finished products, and finished products, primarily serving B-end clients such as large restaurant chains, food processing factories, and major supermarkets, as well as C-end consumers [2] - Current product offerings include a variety of items such as pig intestine series, grilled sausage series, crispy meat series, and bacon series, with no current involvement in the pet food sector [2] Group 2 - The company will continue to optimize its brand visual system to ensure alignment with its strategic development direction [2] - Future product category development will be evaluated cautiously based on market demand, research and development capabilities, and strategic planning [2]
龙大美食:公司高度重视品牌形象建设