调研速递|海象新材接受国诚投资等1家机构调研 透露多项业务要点

Core Viewpoint - Zhejiang Haixiang New Materials Co., Ltd. engaged in a discussion with Guocheng Investment regarding its product advantages, customer acquisition methods, capacity utilization, and patent impacts on September 2, 2025 [1][2]. Group 1: Product Advantages - Haixiang's PVC flooring offers several advantages over traditional flooring materials, including environmental friendliness, recyclability, ease of installation, wear resistance, moisture resistance, slip resistance, and fire retardancy, making it popular in the European and American markets [3]. Group 2: Customer Acquisition - The company maintains close communication with existing customers through market research, client visits, and industry exhibitions, while also expanding its market reach by exploring new cooperation opportunities and identifying potential business prospects [3]. Group 3: Capacity Utilization - The company adjusts its domestic and international factory capacity based on order conditions and aims to increase domestic sales to mitigate the impact of industrial transfer [3]. Group 4: Patent Impact - As of June 30, 2025, the company and its subsidiaries hold 52 patents, including 14 invention patents, which enhance product competitiveness and positively influence business operations [3]. Group 5: Overseas Factory Planning - Currently, there are no plans to establish factories in the U.S. or Mexico due to various factors, with overseas production bases primarily located in Southeast Asia, particularly Vietnam [3]. Group 6: Revenue Enhancement Measures - The company aims to stabilize sales in Europe and other non-U.S. regions while exploring various avenues to recover the U.S. market, although sales are affected by macroeconomic conditions [3]. Group 7: Domestic Sales Situation - Domestic sales are growing rapidly but still represent a low proportion due to local consumption habits. The PVC flooring is already used in hotels, offices, and schools, with plans to optimize brand promotion strategies to tap into domestic market demand [3]. Group 8: Project Planning - The "Annual Production of 12 million square meters of High-Quality Elastic Flooring Production Line" project is still under construction, and the company will plan its facilities based on market demand and corporate strategy [3]. Group 9: Share Buyback Plan - The company initiated its first share buyback at the end of August 2025 and will continue to repurchase shares as appropriate based on stock price conditions, with disclosures made as required by law [3].