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外卖竞局尚未撤席,AI牌局开场已酣
Qi Lu Wan Bao Wang·2025-09-02 10:56

Core Insights - The intense competition in the food delivery industry is highlighted by the recent financial reports from major players like Alibaba, Meituan, and JD.com, indicating a fierce battle for market share and user engagement [1][2][4] Financial Performance - Alibaba's Taobao Flash reported a peak daily order volume of 120 million in August, with a monthly active user count reaching 300 million, reflecting a 200% increase since April [2] - Meituan's Q2 revenue was 91.84 billion yuan, a year-on-year growth of 11.7%, with monthly active users surpassing 500 million [2] - JD.com's total revenue for the first half of the year was 356.7 billion yuan, showing a year-on-year increase of 22.4%, with its food delivery business driving a 199% growth in new business revenue [4] Strategic Moves - Alibaba has integrated Ele.me and Fliggy into its China e-commerce group, indicating a strategic restructuring to enhance its core e-commerce operations [2][3] - Meituan's CEO emphasized the company's commitment to maintaining its market leadership while exploring new business opportunities [4] - JD.com is focusing on integrating its supply chain advantages into food delivery and hospitality services, positioning instant retail as a critical battleground [4] AI and Technology Investments - Meituan has launched several AI applications and announced a significant investment exceeding 10 billion yuan annually in AI development [5] - Alibaba's new AI framework, AgentScope 1.0, aims to outperform competitors in both technology and commercial application [6] - JD.com is advancing its AI strategy with a focus on creating world-class capabilities and has made substantial investments in robotics and AI technologies [8] Offline Retail Expansion - The competition is extending into offline retail, with both JD.com and Meituan launching new supermarket formats aimed at community needs [9][10] - JD.com's discount supermarkets emphasize direct sourcing and private label products, targeting lower-tier markets with competitive pricing strategies [10] - The shift in offline retail strategies reflects a broader adjustment among internet giants to capture market share in various consumer segments [10]