开源证券：给予恺英网络买入评级

Core Viewpoint - The company has shown significant improvement in profitability, driven by new game launches and AI initiatives, maintaining a "buy" rating for the stock [2][3]. Financial Performance - In H1 2025, the company achieved revenue of 2.578 billion yuan (up 0.89% year-on-year) and a net profit of 950 million yuan (up 17.41% year-on-year) [2]. - The Q2 2025 revenue was 1.225 billion yuan (down 1.80% year-on-year), with a net profit of 432 million yuan (up 12.79% year-on-year) [2]. - The gross margin for H1 2025 was 82.4% (up 0.4 percentage points), and the net margin was 36.8% (up 5.2 percentage points) [2]. Growth Drivers - The company is optimistic about the growth potential from new game launches, including titles like "Dragon Valley World" and "Digimon: Source," which have performed well in rankings [3]. - The company has a rich pipeline of games with over 14 titles approved and more in development, covering various genres [3]. - The overseas revenue reached 200 million yuan (up 60% year-on-year), and information service revenue was 660 million yuan (up 65% year-on-year) with a gross margin of 91% [3]. Strategic Initiatives - The company has secured exclusive operational rights for the "Legend Box," aiming to create a comprehensive community platform integrating gaming, live streaming, esports, and more [3]. - The company is exploring AI technologies, launching platforms for automated content generation and developing AI applications for emotional companionship [4]. Market Sentiment - Recent ratings from 15 institutions have all been "buy," with an average target price of 26.01 yuan [8].