Xin Lang Ke Ji·2025-09-02 15:43Core Viewpoint - NIO reported its Q2 2025 financial results, showing a total revenue of 19.0087 billion yuan, a year-on-year increase of 9.0% and a quarter-on-quarter increase of 57.9%. The net loss was 4.9948 billion yuan, a year-on-year reduction of 1.0% and a quarter-on-quarter reduction of 26.0% [1][2]. Financial Performance - Total revenue for Q2 2025 was 19.0087 billion yuan, reflecting a 9.0% year-on-year growth and a 57.9% quarter-on-quarter growth [1]. - Net loss for the quarter was 4.9948 billion yuan, which is a 1.0% reduction year-on-year and a 26.0% reduction quarter-on-quarter [1]. - Adjusted net loss, not in accordance with GAAP, was 4.1267 billion yuan, showing a 9.0% year-on-year reduction and a 34.3% quarter-on-quarter reduction [1]. Production and Delivery Goals - The company aims to achieve a monthly delivery target of 50,000 vehicles in Q4 2025, with a total delivery exceeding 150,000 vehicles for the quarter [3]. - For the L90 model, the target is to reach a production capacity of 15,000 units by October, while the ES8 aims for the same capacity by December [3]. Gross Margin and Profitability - The gross margin for vehicles in Q2 was reported at 10.3%, with expectations for improvement in Q3 and Q4 as new models are fully integrated into production [4]. - The target gross margin for Q4 is set between 16% and 17%, with aspirations to reach 20% for the L90 and ES8 models [5]. Research and Development Expenses - The company plans to maintain R&D expenses at approximately 20 billion yuan for Q4, focusing on improving efficiency without affecting output [6][7]. - SG&A expenses are targeted to be reduced to below 10% of total sales by Q4 to help achieve non-GAAP breakeven [7]. New Model Launches and Market Strategy - NIO is prioritizing the production of the L90 and ES8 models, with no new model deliveries planned for this year due to capacity constraints [8]. - Future product plans include the launch of three large SUVs in 2026, with the ES9 and ES7 models expected to be introduced [14]. Competitive Pricing Strategy - The company aims for a long-term gross margin of 20%, with specific targets for different brands: 25% for NIO, over 15% for Ladao, and around 10% for Firefly [9]. - The pricing strategy for the L90 and ES8 is designed to be competitive, leveraging cost advantages from technological innovations [9][11]. Supply Chain and Cost Management - NIO has adjusted its supply chain strategy to focus on long-term partnerships with suppliers that align with its technological vision, enhancing cost competitiveness [13]. - The transition to self-developed chips is expected to significantly reduce costs, although specific figures were not disclosed [16].