实探“沪六条”首周上海楼市： 优质新盘关注度升温 二手房成交“淡季不淡”

Core Viewpoint - The implementation of the "Six Policies" in Shanghai has significantly boosted buyer interest and market activity in both new and second-hand housing sectors, indicating a potential recovery in the real estate market as the traditional peak season approaches [1][6]. Group 1: New Housing Market - Following the introduction of the "Six Policies," there has been a notable increase in visitor numbers and sales at new housing projects, with some projects experiencing a doubling of weekend viewings [2][3]. - The removal of purchase limits outside the outer ring has activated previously dormant demand, leading to a surge in inquiries and sales, with some projects nearing 90% sales completion [2][3]. - Key projects have reported over 120% increase in sales volume compared to the previous period, with some projects selling out quickly, indicating strong market response to the new policies [3]. Group 2: Second-Hand Housing Market - The second-hand housing market has seen a significant rise in transaction volumes, with a peak of 1,103 units signed on August 30, marking a three-month high, and overall transactions exceeding 19,900 units in August, reflecting a year-on-year increase of approximately 12% [4][5]. - Increased consultation and viewing activities have been reported, with some agencies noting a 50% rise in inquiries and viewings, suggesting heightened buyer confidence [4][5]. - The market remains competitive, with buyers having more negotiation power due to an increase in available listings, although some buyers are still cautious and waiting for further interest rate reductions [4]. Group 3: Policy Impact and Market Outlook - The adjustment of the mortgage interest rate mechanism, which no longer differentiates between first and second homes, is expected to alleviate financial burdens for buyers and stimulate demand for improved housing options [6][7]. - The current lowest mortgage rates for first and second homes are 3.05% and 3.09%, respectively, which could reduce monthly payments significantly, enhancing affordability for buyers [6][7]. - Analysts predict that the upcoming "Golden September and Silver October" season will further invigorate the market, with expectations of increased sales and stable prices as developer and seller confidence grows [6][7].