鲁股观察｜宜品乳业冲刺港股IPO：羊奶粉巨头能否破局增长挑战？

Core Viewpoint - Yipin Nutrition Technology (Qingdao) Group Co., Ltd. has officially initiated its IPO process on the Hong Kong Stock Exchange, showcasing steady revenue growth but facing short-term performance pressures in 2025 [1][4]. Financial Performance - The company's revenue increased from 1.402 billion yuan in 2022 to 1.762 billion yuan in 2024, with a growth rate of 15.1% in 2023 and a slowdown to 9.2% in 2024 [4]. - In the first half of 2025, revenue dropped by 10.36% to 806 million yuan, and net profit fell by 42.57% to 56.688 million yuan, indicating short-term challenges [1][6]. Market Position and Industry Landscape - Yipin holds a 14% market share in the rapidly growing Chinese goat milk powder market, which is projected to reach 19.25 billion yuan in 2024, with an expected growth rate of 15.2% [2]. - The company ranks second in the infant formula goat milk powder segment with a 17.6% market share and second in the special medical purpose food segment with a 4.5% market share [2]. Product Diversification - The company’s main business segments include infant formula goat milk powder, special medical purpose foods, and adult nutrition products, with infant formula goat milk powder accounting for 58.6% of total revenue in 2024 [7]. - Special medical purpose foods are the fastest-growing segment, with revenue increasing from 24 million yuan in 2022 to 219 million yuan in 2024, reflecting a compound annual growth rate of 203.3% [7]. Global Expansion and Supply Chain - Yipin has established a comprehensive supply chain, including a large dairy farm in Heilongjiang and a modern goat farm in Shandong, along with a production base in Galicia, Spain, which is expected to produce 25% of the EU's goat whey powder in 2024 [2][3]. - The Spanish factory not only ensures stable supply of core raw materials but also enables the company to export products to the European market, contributing 322 million yuan in revenue from overseas markets in 2024 [3]. Shareholder Structure - The major shareholder, Mr. Miao Shanbo, holds approximately 75.11% of the company’s shares, indicating strong control over the company [6]. Future Outlook - The company plans to use the proceeds from the IPO for research and development, supply chain upgrades, brand building, international expansion, and digital infrastructure enhancement [7][8].