Zhong Guo Xin Wen Wang·2025-09-03 12:38Core Insights - The A-share home appliance sector in China has shown robust performance in the first half of the year, with both revenue and net profit increasing year-on-year [1][2] - The implementation of the government's "trade-in" policy for consumer goods has positively impacted domestic demand for home appliances, benefiting listed companies in the sector [1] - Major companies in the industry, such as Midea Group and Haier Smart Home, reported significant revenue and profit growth, indicating strong market performance [2] Industry Performance - In the first half of 2025, the total revenue of A-share home appliance companies is projected to reach approximately 870.04 billion yuan, reflecting an 8.4% year-on-year increase, while net profit is expected to be around 70.32 billion yuan, up 13.1% [1] - The retail sales of home appliances and audio-visual equipment in China saw a remarkable 30.7% year-on-year growth [1] Company Highlights - Midea Group achieved approximately 251.12 billion yuan in revenue, a 15.58% increase, and a net profit of about 26.01 billion yuan, up 25.04% [2] - Haier Smart Home reported revenue of around 156.49 billion yuan, a 10.22% increase, and a net profit of approximately 12.03 billion yuan, up 15.59% [2] Future Outlook - Analysts expect the home appliance industry to maintain steady growth throughout the year, driven by the positive effects of the trade-in policy and ongoing consumer demand for high-quality appliances [2] - The industry faces both opportunities and challenges, necessitating a focus on technological innovation and user needs to convert technological advantages into market advantages [2]