FUTU or ZETA: Which Is the Better Value Stock Right Now?

Core Insights - Futu Holdings Limited Sponsored ADR (FUTU) is currently viewed as a more attractive investment compared to Zeta Global Holdings (ZETA) based on valuation metrics and earnings estimate revisions [1][3][7] Valuation Metrics - FUTU has a forward P/E ratio of 22.68, while ZETA's forward P/E is higher at 27.25 [5] - The PEG ratio for FUTU is 0.83, indicating better expected earnings growth relative to its price compared to ZETA's PEG ratio of 1.44 [5] - FUTU's P/B ratio stands at 6.14, slightly lower than ZETA's P/B ratio of 6.55, suggesting a more favorable valuation in terms of book value [6] Analyst Outlook - FUTU holds a Zacks Rank of 2 (Buy), indicating a positive earnings estimate revision trend, while ZETA has a Zacks Rank of 3 (Hold), reflecting a less favorable outlook [3][7] - The stronger estimate revision activity for FUTU suggests a more optimistic analyst sentiment compared to ZETA [7]