Core Viewpoint - Klarna is attempting to re-launch its IPO with a targeted valuation of $13-$14 billion, down from a previous expectation of $15 billion, but the stock is deemed unattractive for investors [3][5][38] Company Overview - Klarna provides buy now, pay later (BNPL) loans to consumers, experiencing strong revenue growth but facing challenges in profitability and competition [4][5] - The company grew its revenue by 22% compounded annually from 2022 to 2024, with a 24% year-over-year growth in 2024 and a 15% year-over-year growth in the first half of 2025 [7] Financial Performance - Despite revenue growth, Klarna's Core Earnings are declining, with a loss of -$132 million in the first half of 2025, following a previous loss of -$43 million in 2024 [7][10] - Total expenses as a percentage of revenue were 151% in 2022, decreasing to 104% in 2024, but rising again to 109% in the first half of 2025 [9] Market Trends - The BNPL industry is growing, with Klarna identifying a serviceable addressable market of $500 billion based on consumer retail and travel spending [11] - The company has the highest gross merchandise volume (GMV) among its BNPL peers, generating $112 billion in GMV compared to Affirm's $34 billion and Afterpay's $8.2 billion [13] Competitive Landscape - Klarna faces significant competition from both pure-play BNPL firms and traditional banking institutions offering similar services [19][20] - The company has the second lowest NOPAT margin and return on invested capital among its main competitors, indicating a competitive disadvantage [20][22] Valuation Concerns - The projected IPO valuation of $13.5 billion implies unrealistic growth expectations, requiring Klarna to achieve a 24% compounded annual growth rate and improve margins significantly [39][41] - Various scenarios suggest substantial downside risks to the stock, with potential valuations ranging from $6.2 billion to $10 billion based on different growth and margin improvement assumptions [42][44] Governance and Regulatory Issues - Klarna's dual-class share structure limits voting power for new investors, concentrating control with existing shareholders [32][33] - As a foreign private issuer, Klarna is exempt from certain U.S. regulatory requirements, which may reduce investor protections [34][35]
Klarna (KLAR) IPO Update: Don't Buy Now Or Later
Forbesยท2025-09-03 22:50