Core Viewpoint - Jiangsu Province is focusing on high-quality development of its cultural tourism industry through a three-year action plan, aiming to enhance product supply, expand consumer services, and optimize the market environment [1][2][4][6] Group 1: Action Plan Overview - The action plan includes six major actions and 22 key tasks to promote the cultural tourism industry [1] - Key actions involve improving product supply, expanding consumer services, and optimizing the market environment [1][6] Group 2: Leveraging Events for Tourism - The "Su Super" football league has attracted significant attendance and online viewership, with 149.4 million people attending matches and 13.3 billion online views [2] - The action plan proposes themed travel routes and creative products to convert sports event traffic into tourism revenue [2] Group 3: Museum and Night Tourism - Popular museums have seen a 25% increase in night-time consumption, prompting the plan to encourage extended hours and new night tourism projects [3] - The goal is to reach 150 million annual visitors to registered museums by 2027 [3] Group 4: Infrastructure and Technology - The plan emphasizes the development of cultural and ecological tourism corridors and the integration of modern technology in the tourism sector [4] - It encourages the creation of smart tourism experiences and supports technological advancements in the industry [4] Group 5: Industry Cluster Development - The action plan aims to cultivate high-quality cultural tourism enterprises and promote the growth of digital cultural companies, targeting over 3,000 digital cultural enterprises by 2027 [6] - The plan also seeks to establish national and provincial cultural and tourism industry demonstration zones [6] Group 6: Institutional Mechanisms - The plan proposes innovative mechanisms for public service enhancement and financial support for tourism enterprises [7] - It emphasizes the need for coordinated development of cultural tourism within the broader economic framework of the province [7]
江苏发布行动计划为文旅发展“划重点”
Jiang Nan Shi Bao·2025-09-04 14:41