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城市24小时 | 省会城市“扎堆”,谁是下一个“爆款”?
Mei Ri Jing Ji Xin Wen·2025-09-04 15:47

Group 1 - Nanning has officially issued measures to support the high-quality development of the micro-short drama industry, including six categories of support policies with a maximum single reward of 4 million yuan [1] - New registered micro-short drama companies with annual revenue exceeding 3 billion yuan can receive a one-time reward of 3 million yuan, while those ranking in the top five for the number of network drama distribution licenses and revenue exceeding 3 billion yuan can receive up to 4 million yuan [1] - The micro-short drama market in China is experiencing explosive growth, with the market size expected to reach 634.3 billion yuan in 2024 and surpass 1 trillion yuan by 2027 [1][2] Group 2 - Nanning has formed a certain scale of micro-short drama industry ecosystem, with leading companies like Guangxi Shanhai Xingchen Media Group ranking among the top in the national short drama industry [2] - The new policies not only support the establishment and production of micro-short drama companies but also encourage international expansion, offering rewards for export revenues [2] - The integration of micro-short dramas with cultural tourism is seen as a way to enhance local tourism and create new promotional opportunities [2][4] Group 3 - The Guangxi government aims to create over 100 "micro-short drama + cultural tourism" works by the end of 2025, with total revenue from the micro-short drama industry exceeding 5 billion yuan [3] - The action plan emphasizes developing real-life experience locations and immersive projects based on micro-short drama narratives to enhance tourist engagement [4] - In 2024, Guangxi is projected to receive 9.62 billion domestic and international tourists, with tourism revenue reaching 1.03 trillion yuan, marking significant growth [4]