Core Insights - SEGG Media Corporation is reintroducing its flagship brand, Lottery.com, in the US market, leveraging affiliate partnerships and a nationwide rewards platform to engage digital-first lottery players and enhance state lottery revenues [1][4] - The iLottery market is experiencing rapid growth, with significant sales figures in states like Pennsylvania, Virginia, and Michigan, making the timing of SEGG Media's initiative strategically advantageous [2][8] - The rewards platform is set to launch in phases later this year, aimed at increasing player engagement and supporting community investments funded by lottery proceeds [3] Company Overview - SEGG Media Corporation operates a portfolio of digital assets, including Sports.com, Concerts.com, and Lottery.com, focusing on immersive fan engagement and ethical gaming [5] - The company is committed to compliance with state and federal regulations while promoting responsible gaming practices [4] Market Performance - Pennsylvania's iLottery platform achieved over $1 billion in annual online/mobile sales within two years of launch, marking a record for North American digital lottery [8] - Virginia's iLottery saw online sales surpassing $807 million in its first year, indicating strong market acceptance [8] - Michigan's iLottery program experienced a 320% increase in sales from FY2016 to FY2019, contributing over $1 billion to the School Aid Fund as of FY2023 [8]
SEGG Media Reintroduces Lottery.com as U.S. States See iLottery Growth Ahead of Historic $1.7 Billion Jackpot
Globenewswireยท2025-09-04 18:16