东营破题“中度老龄化”挑战，制度创新引导47万老人释放消费需求

Core Insights - Dongying is facing the challenge of "moderate aging," with 474,200 elderly individuals aged 60 and above, representing an aging rate of 23.95%, which is 2 percentage points higher than the national average [1] - The city is leveraging its strong economic indicators, such as high GDP and disposable income, to tap into the potential of the silver economy [1] Policy Framework - Dongying has initiated various subsidy programs to stimulate elderly consumption, including a hearing aid subsidy that reduces costs significantly for seniors [2] - The city launched a home adaptation subsidy program covering over 500 types of products, with a maximum subsidy of 2,000 yuan per item [2] - A 12-month elderly service consumption subsidy was introduced, covering 17 daily care services with a 40% deduction on expenses, up to 800 yuan per transaction [2] Systematic Support - The local government has detailed 19 categories of support for elderly services, including tax incentives for service providers and the introduction of various financial products [3] - Dongying aims to increase community-based elderly care facilities and has set quantifiable targets for 2025, including the addition of 10 community embedded elderly care institutions [3] Service Delivery - Dongying has established a comprehensive service model integrating home, community, and institutional care, enhancing accessibility for elderly consumers [5][6] - The city has expanded its home care services to non-low-income elderly individuals, providing customized professional services [5] Medical Integration - The "Five Bed Linkage" mechanism allows seamless transitions between different types of care beds, enhancing the efficiency of medical and elderly care services [7] - Long-term care insurance has been implemented to alleviate the financial burden on elderly individuals requiring ongoing care [8] Innovative Business Models - Smart technology is being integrated into elderly care facilities, enhancing safety and convenience for seniors [10] - Dongying is promoting a "retirement + tourism" model, leveraging local natural resources to create attractive travel and living options for the elderly [11]