青海格尔木：“小枸杞”成就“大产业” 铺就农牧民增收新路

Core Viewpoint - The development of the "Chaidamu Goji Berry" industry in Golmud City, Qinghai Province, has transformed a small agricultural product into a significant industry, serving as a pillar for local farmers' income and a leading sector for the city's green agricultural output [1][3]. Industry Development - The Chaidamu Goji Berry industry has evolved over 16 years, becoming a major source of income for local farmers and contributing to the establishment of Golmud as a green agricultural product hub [1]. - The industry has diversified, with 61.4% of the 6,693 agricultural households in the city engaged in goji berry cultivation, creating a multi-faceted planting structure [6]. Technological Advancements - Advanced processing technologies, such as high-speed color sorting machines and low-temperature vacuum drying, have significantly improved the efficiency and quality of goji berry processing [3][5]. - The color sorting machine can process 1 ton of goji berries per hour, greatly enhancing quality control compared to manual sorting [3]. Employment and Economic Impact - The goji berry industry has created over 960 jobs for local farmers, with expectations to reach 9,980 person-times for harvesting by 2025 [6]. - Local processing enterprises have partnered with rural revitalization funds to stabilize employment and address the challenges of selling goji berries for farmers [6]. Product Innovation - The industry has introduced innovative products, including goji berry juice and oil, which have significantly increased the added value of the goji berry [6]. - New packaging designs, such as portable goji berry juice in convenient containers, are being developed to attract younger consumers [6].