Workflow
淘天集团宣布投入20亿助农 采用数字人直播间降低运营成本

Group 1 - The core event is the 2025 China Farmers' Harvest Festival Golden Autumn Consumption Season Conference held in Hangzhou, where Taotian Group announced a special subsidy of 2 billion to support the festival [1] - Taotian Group launched the Golden Autumn Consumption Agricultural Assistance Plan, which includes five initiatives aimed at stimulating agricultural product consumption and enhancing direct access from production areas [1] - The company showcased a digital human live streaming room at the event, utilizing advanced technology to create a highly expressive and realistic digital host for promoting local agricultural products [1] Group 2 - The digital human live streaming technology has evolved to overcome previous limitations in expressiveness and interactivity, significantly reducing operational costs for agricultural product sellers lacking live streaming capabilities [2] - Taotian Group emphasizes a blend of online and offline strategies, focusing on innovation and leveraging digital advantages to enhance both brand visibility and sales for the Golden Autumn Consumption Agricultural Assistance Plan [2]