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1元卖股权、5折甩债权,知名品牌“断臂求生”,曾是中国女排赞助商!上半年净利下滑70%,股价持续震荡

Core Viewpoint - The long-established bathroom brand Huida Sanitary (603385.SH) is divesting its loss-making assets through a drastic "amputation" strategy due to continuous losses, particularly focusing on the disposal of its subsidiary Guangxi Xingaosheng [1][5][9] Group 1: Asset Disposal Details - Huida Sanitary plans to publicly transfer 100% equity and related debts of Guangxi Xingaosheng, which has been incurring losses, with a net loss of 29.31 million yuan in the first half of 2025 and a negative net asset of 154 million yuan [1][6] - The equity will be sold for a nominal price of 1 yuan, while the total debt of 269 million yuan will be offered at a discounted price of 144 million yuan, representing only 53.6% of the total debt [6][8] - The decision to sell these assets is closely linked to Guangxi Xingaosheng's poor financial performance, with a net profit of -34.89 million yuan in 2024 and a significant debt burden [6][8] Group 2: Industry Context - The ceramic industry is facing significant challenges due to a downturn in the real estate market, leading to intensified competition and reduced profit margins [8] - National ceramic tile production decreased by 12.18% in 2024, with a capacity utilization rate of less than 50% [8] - Huida Sanitary's revenue for the first half of 2025 was 1.425 billion yuan, down 9.94% year-on-year, with net profit plummeting by 70.21% to 17.97 million yuan [8][9] Group 3: Future Considerations - The company aims to optimize its industrial structure and resource allocation through this asset sale, focusing on its core business [7][9] - There are uncertainties regarding the completion of the transaction, including potential buyers and pricing, which could pose challenges for the company [9]