


Core Insights - The "factory tour" trend has gained popularity during the summer, with many factories opening their doors to offer educational experiences, leading to high demand for tickets [1][6] - The Qingdao Beer Museum has seen a 77% increase in visitor numbers due to innovative programs and diverse offerings tailored to different age groups [3][6] - Various private enterprises in Zhejiang are expanding factory tour projects, providing hands-on experiences in traditional production methods [5][6] Group 1: Popularity and Growth - The "factory tour" concept has become a new favorite in cultural tourism, with social media driving interest and ticket demand [1][6] - The Qingdao Beer Museum's new immersive night program has significantly boosted visitor engagement [3] - The increase in foreign tourists during the summer is attributed to visa-free policies [3] Group 2: Educational Experiences - Factories are offering interactive experiences, such as oil extraction and furniture making, which engage children and enhance learning [5][6] - The "Daxiang Commune" woodworking workshop provides a curriculum that combines theory and practical skills, utilizing production waste for educational tools [6] Group 3: Challenges and Recommendations - Despite the growth, factory tours face challenges such as inconvenient locations, inadequate facilities, and a lack of professional staff [7][9] - To ensure sustainable development, factories must balance production and tourism, improve booking systems, and enhance surrounding infrastructure with government support [9]