30场“苏超”比赛撬动文旅新消费

Group 1 - The core viewpoint of the articles highlights the significant growth in tourism and cultural consumption in Jiangsu province during the summer period, with a total of 1.92 billion visitors and a consumption total of 843.7 billion yuan, representing year-on-year increases of 7.6% and 7.19% respectively [1] - The data from UnionPay Business indicates that the province's off-site cultural tourism consumption reached 109.82 billion yuan, a year-on-year increase of 13.81%, accounting for 30.96% of the industry’s off-site consumption, which is an increase of 2.5 percentage points [1] - Museums in the province have extended their opening hours and launched night tours, resulting in an increase in visitor numbers and cultural product sales, with 28.61 million visitors and cultural revenue of 148 million yuan during the summer [1] Group 2 - The "Su Chao" events have effectively driven tourism consumption, with 30 events held during the summer, attracting 5.16 million visitors from outside the province, a year-on-year increase of 18.26% [2] - Off-site cultural tourism consumption related to "Su Chao" reached 4.39 billion yuan, marking a year-on-year growth of 19.88% [2] - Nighttime cultural consumption in the province saw a boost, with 60 night cultural consumption gathering areas generating 21.06 billion yuan in nighttime spending, a year-on-year increase of 8.32% [2]