红枣丰收季启幕！好想你中秋季再推新产品

Group 1 - The "2025 Chinese Jujube Town Cultural Tour and the 23rd Jujube Harvest Season" event, hosted by the company, commenced on September 7 and will last until October 7, with the theme "The Jujubes are Ripe" [1] - During the event, visitors can experience jujube picking, participate in cultural activities, and taste local delicacies, highlighting the rich cultural heritage of Xinzheng [1] - The company launched the "Jujube Gift Box" during the harvest season, integrating traditional and modern elements, and also introduced new products such as black gold jujubes and eight-treasure tea [1] Group 2 - The company has been actively involved in rural revitalization and cultural heritage preservation, collaborating with notable IPs to connect jujubes with celebratory occasions [2] - For over thirty years, the company has focused on jujubes, maintaining its core business while innovating product categories and emphasizing health food and experiential marketing [2] - The company aims to attract younger consumers through innovative marketing strategies and new product offerings, enhancing brand appeal and market presence [1][2]