博瑞传播:投资者建议转型,董秘回应聚焦数字文创领域
Core Viewpoint - The company is focusing on digital transformation and expanding into new business areas, despite challenges faced by competitors in the industry [1] Group 1: Company Strategy - The company is actively pursuing a transformation towards "digitalization" and "intelligentization" within the digital new economy sector [1] - Recent initiatives include the establishment of the Chengdu Intangible Cultural Heritage Expo Park, which aims to expand the business landscape in trendy cultural and creative consumption [1] - The company's goal is to become an important capital platform for digital cultural innovation in Chengdu [1]