红太阳酒业以开窖节诠释“时间酿酒”的东方哲学

Core Viewpoint - The seventh annual opening ceremony of the Red Sun Wine Industry's Xiangjiu Winery was held on September 8, showcasing the integration of traditional craftsmanship and modern brewing technology, emphasizing that tradition is dynamic and evolving towards the future [1][36]. Group 1: Event Overview - The event was attended by over 800 guests, including leaders from the Shandong Provincial Baijiu Association, Tianjin University of Science and Technology, and local government officials, as well as national-level brewing masters and media representatives [3]. - The ceremony featured a grand opening ritual that combined ancient Chinese cultural elements with modern winemaking practices, highlighting the significance of the event in promoting local culture and the wine industry [1][10]. Group 2: Company Achievements - The General Manager of Red Sun Wine Industry, Ren Zhigang, highlighted the company's achievements in technological innovation, intelligent brewing, capacity enhancement, and quality optimization, adhering to the philosophy that "quality is the best marketing for a brand" [4][6]. - The company aims to continue producing high-quality wines and contributing to the economic development of Jiaxiang and the revitalization of Shandong's wine industry [6][7]. Group 3: Cultural Significance - The event included a solemn opening ceremony that paid homage to the ancestors and the brewing tradition, reflecting the deep cultural roots of Chinese winemaking [10][13]. - The launch of the "Wushi Temple Xiangjiu" product line was a significant highlight, merging ancient Han dynasty stone carving art with modern winemaking, thus promoting cultural heritage through high-quality wine [26][30]. Group 4: Quality Assurance and Community Engagement - A documentary titled "Craftsmanship Quality, I Witness" was presented, showcasing the collaborative efforts of various stakeholders in the winemaking process, emphasizing the importance of teamwork in achieving quality [15][16]. - The first "Red Sun Wine Industry Group Amateur Taster Competition" was announced, aiming to enhance consumer engagement and promote wine culture through interactive experiences [34].