Concentrix Named a Market Leader in Digital Marketing and Sales Services

Core Insights - Concentrix Corporation has been recognized as a Market Leader in HFS Research's 2025 Digital Marketing and Sales Services Horizon report, highlighting its role as a key partner for intelligent transformation in global enterprises [1][2] - The company has transitioned from a disruptor to a top-tier leader, noted for its rapid growth in digital marketing and B2B sales, helping clients enhance sales and market share without merely increasing sales personnel [2][4] Company Performance - Concentrix utilized a combination of consulting, design, and proprietary AI innovations to achieve significant results for clients, including a Fortune 500 technology provider where GenAI tools reduced information search time by over 50% and doubled issue resolution efficiency [3][4] - The implementation of AI-powered lead generation and personalized outreach technologies resulted in a 190% revenue increase for a global cloud provider, demonstrating the effectiveness of Concentrix's AI-first approach [4] Strategic Approach - The company employs a design-build-run methodology, supported by GenAI-powered intellectual properties such as Lead Factory, iX Hello™, and the Marketing Engagement Platform, to facilitate intelligent B2B marketing and sales transformation [5] - Concentrix's investments in AI and its extensive B2B sales and marketing expertise are validated by its recognition as a Market Leader, enabling clients to achieve enhanced personalization, performance, and growth [5]