Core Viewpoint - The article highlights the significant growth and advancements in the livestock industry of Heyuan, which has maintained its position as the leading city in mainland China for supplying live pigs to Hong Kong for eight consecutive years. The integration of "media+" initiatives is driving a comprehensive upgrade in production and branding within the industry [5][8][36]. Group 1: Industry Performance - In the first half of 2025, Heyuan supplied 148,300 live pigs to Hong Kong, marking a year-on-year increase of 4.2%, accounting for 20% of the total supply to Hong Kong from mainland China [5][36]. - The city is projected to supply approximately 293,000 live pigs to Hong Kong and Macau in 2024, which represents a quarter of the national total [34]. - Heyuan's livestock industry is characterized by a robust scale, with 42 agricultural leading enterprises at the municipal level, including one national-level and 16 provincial-level enterprises [16]. Group 2: Technological and Structural Advancements - The implementation of modern farming techniques, such as multi-layered facilities for livestock and intelligent development, has been promoted, leading to significant improvements in efficiency and competitiveness [37][40]. - The city has established 400 registered pig farms with an annual output of over 500 pigs, and 28 large-scale farms producing over 10,000 pigs annually [23][24]. - The adoption of standardized farming practices has resulted in the creation of 14 national-level and 35 provincial-level standardized livestock farms, enhancing both quality and efficiency [40]. Group 3: Environmental and Sustainability Initiatives - Heyuan has successfully developed a comprehensive waste management system for livestock, which includes the recycling of waste into organic fertilizer and energy, setting a benchmark for sustainable practices in the industry [45][48]. - The city has achieved a 98% equipment matching rate for waste treatment facilities in large-scale farms, ensuring ecological development and resource recycling [46][48]. Group 4: Market Strategies and Future Plans - The "media+" initiative is being leveraged to enhance market competitiveness, with brand premiums increasing by 15% and cooperative farmers seeing income boosts exceeding 10,000 yuan [66][70]. - Future plans include the development of a cross-border e-commerce platform for livestock supply to Hong Kong and exploring cloud subscription models for live pigs, aiming to connect ecological livestock directly to global markets [72][73].
连续8年供港第一,“媒体+”激活河源畜牧业新动能
Nan Fang Nong Cun Bao·2025-09-08 14:36