CNBCยท2025-09-08 14:47Core Viewpoint - Xpeng is set to launch its mass-market Mona brand in overseas markets next year, enhancing competition with both Chinese rivals and established automakers in the electric vehicle sector [1][2]. Group 1: International Expansion - Xpeng's CEO, He Xiaopeng, indicated that the company's international expansion is progressing faster than anticipated and expressed openness to acquiring other electric car manufacturers [2][3]. - The Mona brand was initially launched in China with the Mona M03 electric coupe, priced at 119,000 Chinese yuan (approximately $17,000) [2]. Group 2: Product Launch and Market Strategy - The launch of Mona-branded cars in Europe is expected next year, with a variety of products anticipated in both Chinese and European markets, as well as globally by 2026 [3]. - The upcoming Mona vehicles are expected to be more competitively priced compared to Xpeng's higher-end models like the P7 and G6 [3]. Group 3: Competitive Landscape - The expansion of Chinese automakers into Europe is occurring amidst a backdrop of declining sales for Tesla in the region, indicating a shift in market dynamics [4][5]. - The introduction of competitively priced vehicles from Xpeng and other Chinese firms is likely to intensify competition in European markets, where traditional automakers such as Mercedes, BMW, and Volkswagen are also launching their electric vehicles [4].