Keysight Technologies(US:KEYS) Seeking Alphaยท2025-09-08 20:26Core Insights - Keysight is a significant player in the design, emulation, and test solutions market, with over $5 billion in annual revenue primarily linked to customer R&D applications [1][2] - The company has successfully transitioned from a hardware-centric business model to a software-centric solutions provider, capitalizing on larger market opportunities [2] Company Strategy - Since becoming an independent public company, Keysight has focused on transforming its business model to enhance its software offerings [2] - The shift in investment strategy has allowed Keysight to better align with the evolving needs of its customers across various industries, including Aerospace & Defense (A&D), Communications, Automotive, and Industrial sectors [1][2]