IReader Technology(SH:603533) Zheng Quan Shi Bao Wang·2025-09-09 01:25Core Viewpoint - The company has shifted its strategic positioning from a "digital reading platform in the internet era" to a "multimodal content production and operation platform in the AI era," focusing on high-quality cultural content products and services supported by AI technology [1] Group 1: Business Strategy - The company is developing short dramas and has established a dual-driven strategy of "domestic expansion and overseas breakthrough" [1] - In the domestic short drama market, the company has built a fully intelligent production and operation system using AI technology, significantly increasing production capacity and maintaining a leading position in the industry [1] - The overseas short drama platform iDrama has launched thousands of short drama works in multiple languages and aims to deepen its presence in key regions such as North America and Southeast Asia [1] Group 2: Content Ecosystem - The company collaborates closely with over a thousand domestic and international publishing institutions and literary platforms to enrich its content resources [2] - It has launched four major short drama brands to cater to diverse audience segments, enhancing brand recognition and market awareness [2] - The company has produced several high-quality short drama works in the first half of 2025, showcasing its content production capabilities [2] Group 3: Technological Integration - The company has implemented AI technology in both digital reading and short drama production, enhancing user experience and content creation efficiency [3] - It has developed an AI-assisted reading feature and a collaborative platform to improve translation speed and quality for overseas content [2][3] - The company is exploring the integration of AI with intellectual property (IP) to create various types of AI short dramas, leveraging its technological advantages [3]