Ge Long Hui A P P·2025-09-09 03:10Core Viewpoint - Cat's Eye Entertainment reported a total revenue of 2.47 billion (up 13.9% year-on-year) for the first half of the year, with a gross margin of 37.9% (down 15.4 percentage points year-on-year), primarily due to increased costs in content production, marketing, and internet infrastructure [1] Financial Performance - Total revenue for the first half of the year reached 2.47 billion, reflecting a year-on-year increase of 13.9% [1] - Gross margin stood at 37.9%, which represents a decline of 15.4 percentage points compared to the previous year [1] - Profit for the period was 180 million, marking a year-on-year decrease of 37.3% [1] Future Earnings Projections - The company is expected to achieve earnings per share of 0.25, 0.42, and 0.54 for the years 2025 to 2027 respectively [1] - The target price for the company in 2025 is set at 9.43 HKD, based on a valuation method that includes both price-to-earnings and price-to-sales ratios [1] - The report initiates coverage with a rating of "Buy" [1]