Workflow
深蓝汽车发布S07/S09双车型，华为ADS技术覆盖中型SUV市场
Feng Huang Wang·2025-09-09 07:50

Core Insights - Deep Blue Automotive officially launched the pre-sale of the new Deep Blue S07, which is the only mid-size SUV in the 150,000 yuan price range to feature Huawei's QianKun Intelligent Driving ADS SE, marking Huawei's further penetration into the mid-range market [1] - The launch event also introduced the new Deep Blue S09 equipped with Huawei's QianKun Intelligent Driving ADS 4, creating a product matrix that covers different price segments [1] - The ADS SE in the Deep Blue S07 utilizes the same WEWA architecture as the higher-end ADS 4, achieving a 50% reduction in end-to-end latency, a 20% increase in traffic efficiency, and a 70% decrease in emergency braking rate [1] Product Features - The Deep Blue S07 is equipped with the CAS 4.0 full-dimensional collision avoidance system, providing 360-degree collision warning and protection capabilities [1] - The assisted driving features include highway navigation assistance (NCA) and urban LCC Plus, supporting intelligent on/off ramps, traffic light recognition, and automatic lane changes [1] - The parking assistance system has multi-scenario recognition capabilities, enabling a "see-and-park" user experience [1] Market Strategy - Huawei's multi-sensor fusion perception route has clear advantages over pure vision solutions, as LiDAR can recognize obstacles without learning, while pure vision requires a learning process [2] - As of August 12, the deployment of Huawei's QianKun ADS surpassed 1 million units, covering 28 models from 11 automotive manufacturers [2] - The penetration rate of electric vehicles in China reached 50% in 10 years, while the adoption of assisted driving took only 5 years, with Huawei's QianKun Intelligent Driving playing a significant role in this process [2] - Huawei's strategy of offering four different versions of ADS 4 allows for comprehensive coverage of various user groups and price segments, with the launch of the Deep Blue S07 lowering the application threshold for intelligent driving technology to the 150,000 yuan level, potentially accelerating the popularization of smart driving assistance technology in the mass market [2]