Zheng Quan Shi Bao Wang·2025-09-10 05:13Core Insights - Meituan's Dazhong Dianping has officially "restarted" its quality takeaway service, leveraging a self-developed AI model to analyze user needs and filter out fake reviews, aiming to provide reliable decision-making through "AI + real high scores" [1][2] - The quality takeaway service has already aggregated over one million high-rated dining merchants, ensuring a service that emphasizes "true quality, true dining, true reviews" [1][2] - The initiative includes the distribution of 25 million various high-value consumption coupons to attract customers [1] Company Strategy - The relaunch of the quality takeaway service is a response to evolving consumer demands and integrates resources from both platforms, enhancing the product offering [4] - Dazhong Dianping will further filter high-rated dining restaurants and display their ratings and reviews, filling information gaps for decision-making [4] - The service will focus on recommending nearby high-rated small shops and community restaurants, while also providing takeaway consumption coupons to encourage orders [4] Market Context - Instant retail has become a common lifestyle, with takeaway services being a mainstream dining consumption habit in China, leading to higher consumer expectations regarding restaurant conditions, food quality, and safety [2] - Dazhong Dianping has established itself as a "rating standard" in the Chinese dining industry through its user-generated reviews and a mechanism for identifying fake reviews [2] Performance Metrics - In the past year, Dazhong Dianping accumulated 363 million real reviews, with daily "photo reviews" browsing volume increasing by 11% year-on-year, and the rate of users prioritizing negative reviews rising by 36% [3] Future Outlook - The company aims to invite more restaurants to join the social dining evaluation system based on real customer ratings and operational conditions, striving to provide comprehensive services for all high-rated dining establishments [5]