开展汽车行业网络乱象专项整治行动，六部门联合部署

Core Viewpoint - The article discusses a three-month nationwide campaign initiated by six government departments in China to address and rectify online chaos in the automotive industry, focusing on issues such as illegal profit-making, exaggerated and false advertising, and malicious attacks against companies [1][6]. Group 1: Illegal Profit-Making Issues - The campaign targets the creation of false images and videos, fabrication of stories, and spreading negative topics about automotive companies to gain online traffic and commercial benefits [1][2]. - It also addresses the misuse of influence under the guise of "news supervision" and "public opinion supervision" to extort automotive companies for "protection fees" [2]. - The use of advanced technologies like generative AI to create new forms of "internet water armies" that produce false content and evade platform monitoring is also a focus [2]. Group 2: Exaggerated and False Advertising Issues - The campaign aims to combat misleading advertising regarding the performance, functionality, quality, and sales status of vehicles and batteries, which deceives consumers [3]. - It addresses the manipulation of evaluation agencies or accounts to conduct false or non-standard assessments, including the fabrication of data and selective disclosure of sales figures [3][4]. - The use of industry events and online marketing to create and hype topics that negatively impact the industry and society is also targeted [4]. Group 3: Malicious Attack Issues - The campaign seeks to eliminate malicious attacks aimed at discrediting competitors and tarnishing the reputation of automotive companies and their products [5]. - It focuses on the organization and manipulation of internet water armies, "black public relations," and fan groups to spread false and negative information about automotive companies [5]. - The involvement of automotive executives in online disputes to provoke conflicts is also highlighted [5]. Group 4: Implementation and Coordination - The notification emphasizes the need for self-inspection by automotive companies and the establishment of reporting channels to address online chaos [6][7]. - It calls for a collaborative effort among various government departments to strengthen leadership and coordination in addressing these issues [6]. - The article stresses the importance of online platforms conducting self-corrections and enhancing their ability to identify and manage internet water armies and false information [7].