Core Viewpoint - Alibaba's Gaode Map launched a new AI-driven service ranking called "Street Ranking," aimed at enhancing consumer trust and boosting offline consumption by leveraging real travel and review data across over 300 cities in China [1][2]. Group 1: AI Integration and Consumer Behavior - Gaode Map has fully integrated AI into its services, evolving from a navigation tool to a comprehensive lifestyle service platform, with daily AI search volumes reaching 120 million and navigation distances totaling 1.5 billion kilometers [2]. - The service sector in China is projected to account for 56.7% of GDP in 2024, with per capita service consumption expenditure making up 46.1% of total consumption [2]. Group 2: Trust and Credibility in Consumption - The "Street Ranking" emphasizes "realness," utilizing a large volume of genuine behavioral data to ensure trustworthy evaluations, while also incorporating Sesame Credit scores to filter out false information [4][5]. - The initiative aims to create a more authentic and reliable consumption environment, addressing issues like distorted ratings that affect consumer choices [2][3]. Group 3: Support for Small Businesses - Gaode Map introduced the "Firewood Good Store Support Plan," which includes a budget of 2 billion yuan in ride-hailing vouchers and 9.5 billion yuan in consumption vouchers to drive foot traffic to small businesses [6]. - The plan aims to help 100,000 small stores gain visibility and customer flow, with an expected daily increase of 10 million consumers visiting offline stores due to the "Street Ranking" [5][6].
高德地图CEO郭宁:高德扫街榜是AI时代“用脚投票”的最真实榜单