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双版块展现文旅新魅力,首项国际标准填补空白
Zhong Guo Fa Zhan Wang·2025-09-10 12:59

Group 1: Event Overview - The World Tourism Cities Federation hosted the 2025 World Tourism Cities Resource Promotion Conference in Beijing, aimed at promoting international tourism resource display, experience exchange, and practical cooperation [1] - The event featured three segments: "Meet a Different World," "Meet a Different Beijing," and the introduction of the "International Standard for Tourism City Brand Evaluation" [1] Group 2: Global Tourism Insights - The World Tourism Cities Federation has 257 members and focuses on building efficient platforms for international collaboration [2] - Representatives from various cities shared their tourism resources, cultural characteristics, and development strategies, highlighting the importance of enhancing tourism facilities and service quality [2] Group 3: Cultural Heritage and Sustainable Development - Athens is enhancing social cohesion through infrastructure investment and cultural innovation while addressing climate challenges [3] - Kathmandu is balancing cultural heritage protection with tourism development through sustainable practices [3] - Belgrade is improving tourism experiences in preparation for the 2027 World Expo, showcasing its multicultural appeal [3] Group 4: Domestic Tourism Development - Jilin City hosts nearly 100 cultural tourism events annually and offers over 10,000 cultural products to invigorate its tourism sector [4] - Linzhi City combines ecological tourism with ethnic culture through events like the Peach Blossom Festival [4] Group 5: International Standard for Tourism City Brand Evaluation - The "International Standard for Tourism City Brand Evaluation" was developed over three years and approved by the International Organization for Standardization (ISO) [5] - The standard includes 8 primary indicators and 53 secondary indicators, covering various aspects such as tourism resources, infrastructure, and visitor experience [5] - Its implementation is expected to guide cities in brand building and enhance the quality of global tourism development [5] Group 6: Beijing's Tourism Landscape - Beijing's tourism industry is evolving through the integration of digital innovations, showcasing its cultural charm as a modern international city [6] - The city emphasizes the organic integration of historical heritage with contemporary life, enhancing its cultural vitality [6] - Beijing is also focusing on creating diverse consumer experiences through its traditional and modern cultural offerings [7]